Hi! I’m Alaina—an emerging ad strategist fueled by curiosity and creativity. I love the process of piecing together data puzzles and translating insights into resonant, compelling solutions. Strategy’s intersection of logic and creativity scratches my brain in the most satisfying way.

I’m a native Michigander, DIY enthusiast, aspiring culinarian, avid Pinterest board curator, and devoted cat person. My goal is to help shape work that is culturally aware, genuinely meaningful, and rooted in real human behavior.

If anything here resonates, let’s connect!